{"id":61498,"date":"2024-07-24T09:59:12","date_gmt":"2024-07-24T07:59:12","guid":{"rendered":"https:\/\/www.goldor.ch\/?p=61498"},"modified":"2024-07-24T10:14:18","modified_gmt":"2024-07-24T08:14:18","slug":"que-les-jeux-commencent","status":"publish","type":"post","link":"https:\/\/www.goldor.ch\/fr\/que-les-jeux-commencent\/","title":{"rendered":"Que les jeux commencent"},"content":{"rendered":"

A quelques semaines des Jeux olympiques et paralympiques de Paris qui se d\u00e9rouleront du 26 juillet au 11 ao\u00fbt, le chronom\u00e9treur officiel met le paquet. Omega a lanc\u00e9 en effet une campagne marketing tous azimuts. D\u2019abord, dans une s\u00e9rie de trois vid\u00e9os baptis\u00e9es \u00abLegends Inspire Legends\u00bb, la marque met en sc\u00e8ne les nageurs Michael Phelps et L\u00e9on Marchand, tous deux ambassadeurs Omega, dans un face \u00e0 face g\u00e9n\u00e9rationnel. Un L\u00e9on Marchand que l\u2019on retrouve dans une autre vid\u00e9o \u00aben trompe l\u2019\u0153il\u00bb, g\u00e9ant nageant dans la Seine, aux c\u00f4t\u00e9s du m\u00e9daill\u00e9 d’or olympique du saut en hauteur Gianmarco Tamberi franchissant l\u2019Arc de Triomphe, et du champion olympique du saut \u00e0 la perche de Tokyo 2020 et d\u00e9tenteur du record du monde, Mondo Duplantis, prenant son envol au-dessus du Sacr\u00e9-C\u0153ur. Des vid\u00e9os tr\u00e8s r\u00e9ussies \u00e0 retrouver sur les r\u00e9seaux sociaux et sur Youtube. Comme \u00e0 son habitude, la marque horlog\u00e8re prendra ses quartiers dans une Omega House \u00e9ph\u00e9m\u00e8re. Celle de Paris 2024 est situ\u00e9e a\u0300 l\u2019Ho\u0302tel de Poulpry, Maison des Polytechniciens, a\u0300 quelques pas du Muse\u0301e d\u2019Orsay. Elle y accueillera clients, VIP, athl\u00e8tes et journalistes.<\/p>\n","protected":false},"excerpt":{"rendered":"

Les Jeux olympiques de Paris approchent \u00e0 grands pas. Pr\u00e9sente depuis 1932 en tant que chronom\u00e9treur officiel, la marque horlog\u00e8re Omega.<\/p>\nplus<\/a>","protected":false},"author":7,"featured_media":61495,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[281],"tags":[2161,2160,1299,2162],"class_list":["post-61498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-fr","tag-jeux-olympiques","tag-omega-fr","tag-paris","tag-paris-2024-fr"],"acf":[],"yoast_head":"\nQue les jeux commencent - Gold'Or<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.goldor.ch\/fr\/que-les-jeux-commencent\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Que les jeux commencent - Gold'Or\" \/>\n<meta property=\"og:description\" content=\"Les Jeux olympiques de Paris approchent \u00e0 grands pas. 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